What is a standard stall?
Size 300x300x250 material including iron skeleton, assembly form, side panels with plastic cladding cover and image stickers.
Characteristics: easy to scratch, uniform, the same, not much advertising, mass, not nice ground
Easy to assemble, transport, low rental cost
Including 3 walls, a middle wall, 2 side walls, the front has a name tag, the name board has the size of 300x35 for logo printing, advertising information, company name participating in the exhibition.
The back wall has 3 separate plastic panels attached to the booth's skeleton, the wall size of each 95x245 plate can be mounted on the advertising image.
2 sides are also the same size, each side has 3 95x245 panels, but the side can be attached to shelves for displaying products.
In addition to the standard booth, there is also a reception desk and chairs, the top of the stall has lighting,
The advantage of a standard stall is that it is easy and fast to construct, but it is difficult to distinguish and identify the brand, because all standard booths are the same.
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What is the standard booth design and special booth? Difference?
Today, there are many ways for companies to promote their products and services widely in the market and to consumers as: advertising in newspapers, television, advertising on the internet, ... However, the form of advertising through trade fairs and exhibitions is still very effective and irreplaceable, so hundreds of trade fairs take place every year, bringing thousands of great business opportunities. for businesses. Units after participating in trade fairs and exhibitions not only improve sales but also promote their brands.
In today's exhibitions, in addition to the standard stall design, there are also special booths that are extremely eye-catching and attractive designs. So, what does the standard and special stall mean?
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Standard stalls: Standard stalls at exhibitions are usually 3x3x2.5m in size, can combine many stalls together to create large stalls, these booths are usually decorated simply by The company name tag is on the front. With low cost and high convenience, it is often used by low-cost companies to exhibit products and services in trade fairs and exhibitions.
Special booth: In order to highlight the booth at the exhibition, participating units often invest in designing the most impressive and eye-catching booth to attract the attention of the people. To participate, such booths are called special stands. With these booths, there is usually no limit to the size and materials that make up the booth, so it is extremely prominent at the exhibition, contributing to the success of the brand's advertising campaign. ty. Not only that, the special booth also adds aesthetic to the exhibition, eliminating the monotony of the standard stall.
BUSINESS TRENDS NEED A PROFESSIONAL DRAWING?
Sometimes due to not being in the profession, businesses cannot give a detailed and complete drawing for the construction team to follow. As a result, there are details that must be changed according to the actual construction and the booth does not achieve the desired effect.
1. Opportunity cost
The costs that businesses spend when designing and constructing the booth themselves will include personnel costs, time, error correction and budget arising when there is no ability to accurately estimate construction materials. .
2.The effectiveness of the store
A non-professional design will be difficult to impress the visitors to the fair, moreover less prominent than competitors. This is certainly something that all businesses are not expecting to encounter
The booth is the brand face of the business at the exhibition, so only when there is a suitable stall, the business will leave an impression in the hearts of visitors.
3. How to design the exhibition booth in accordance with the market trends and customer tastes?
Currently, trade fairs are selected by many companies and businesses as a form of communication to introduce products and promote the brand to customers and consumers. However, the fair needs to match the market trends and hit the tastes of customers.
Modern pavilion architecture
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The store architecture needs to be simple but still needs to bring modern color and beauty. The exhibition booth design should be arranged in a reasonable and simple manner to facilitate transportation and make the most of the booth space so that customers can easily access the products of the business. when coming to the booth. However, besides the simplicity, the booth design also needs to show creativity and apply the beauty of modern architecture into the exhibition booth design. This will certainly create a special impression for the business.
Consistent with market trends and tastes of customers
In addition to the display products to meet the practical needs of customers, the exhibition stall also needs to create its own attraction. The products to target the audience need to target those customers to There are designs to match. In order to evaluate customers, it is necessary to base on age, occupation, and gender to have new creative ideas and gain attention.
